A list Building Business Plan
I have written the complete list building plan in the order that it should be read.
If you skim or skip through this article you will get lost. If you read everything here, in the order it is written, you will learn everything you need to know to be successful online. You will know how the super affiliates became super. You don’t need to scroll to the bottom to see what I am selling because I’m not selling anything here in this article(the sidebar on the right is on every page of this blog and is not part of this article). This article is a complete and free Internet Marketing Business Plan.
Let’s Begin.
You need traffic to your product to be successful online. The fastest, easiest, safest way to traffic and online success is with an email list. Traffic to your product equals sales. I am going to show you the right way to do this.
Email marketing is not the only way to get traffic. There are many ways to drive traffic to your product. You can use Google or some other PPC method to get that needed traffic but it won’t be cheap. There are millions of marketers competing for those clicks.
You can use SEO and social marketing tactics to get your page to appear on the first page of Google search for your keyword. The SEO social marketing method is hard work and takes a lot of time. If you don’t spend money to hire people you may never reach the first page of Google with this method.
You can get an auto-responder and build a list. With this method the cost is very low and it will never put you at mercy of Google. You can email your sales letter to your list when ever you want and never have to worry about a Google slap.
You’ve heard about the Google slap right?
That’s when you have spent a year on SEO tactics and you have a page rank of 2. Your pages are showing on page one of Google for one or two keywords. Suddenly Google decides that your site is not that great and slaps you back to zero. Say goodbye to your income and a years worth of work.
Have you heard about the Adwords slap?
You have been spending money on Adwords, testing your keywords and landing pages, until you finally have a combination that makes a profit. It cost you a lot of money to find a combination that works but it was worth it because you are making money. The feeling is great. Then suddenly some Google geek decides that your landing page is just not good enough for Google. Bang! Slap! Your business is gone along with your investment of time and money.
Say good bye to Google because you don’t need their over priced clicks anymore.
Say goodbye to SEO and social marketing. You don’t need to spend thousands of hours to get to page one of Google because you have a list.
You don’t need Google anymore. Just send out your offer to your list.
If you have a good product and a good sales pitch you will get one percent sales. For every hundred clicks in the emails you send you will get one sale. That does not have to be your only sale to that customer. That customer has already bought from you and that tells you that they are buyers not just lookers. That means that if you have another good product to sell there is a good chance they will buy that one also. Can you see why this is so much better than Google? You pay one set monthly price for your auto-responder account and you can get almost unlimited clicks. Not only that but your buyers become targeted buyers for your next product.
What can Google do to stop you now? Nothing!
An auto-responder with an email list is unstoppable. You are in complete control of your business. Your business lives or dies on your sales copy. If your sales copy is not working just start over with a new campaign and new copy. Good copy will get at least one percent sales from the clicks in the emails you send. You can get your sales copy for the product from the product owner if you are promoting an affiliate offer.
I am sure you can see the power of this. The only question now is how do you get the list.
If your thinking of doing a search and buying an email list, your headed for a world of trouble. These list you can buy from those links are not opt-in even if they say they are. You will get many complaints if you start emailing that list you bought. Bad things will happen. Your internet service provider could close you down. If you are selling an affiliate product the product owner will ban you from selling it.
This is the wrong way to build a list and you will not be successful this way.
Be professional. Build a list the right way and you will be successful.
There is more than one right way to build a list.
One way to build a list is to buy a PLR product and give it a way for free using an auto-responder capture form that captures the email of your customers. PLR products are products that give you the right to resell them or give them away. I will tell you where to get PLR products later.
The customers are called opt-in subscribers because they enter their email address in the form to get the free product you offer. Your auto-responder will send them a message asking them to confirm that they want to subscribe to your list and get the free product. When they click the confirmation link in the email they are sent to your free product download page. They download your free product and they will get follow-up messages from you everyday for six days if you have a six day campaign set up. Your campaign is not limited to six days, that was just an example. They are add to any campaign automatically and can be moved to any new campaign you create in the future.
Before you start to build your list you need sign up for an auto-responder program like GetResponse or AWeber. GetResponse and AWeber are the top 2 auto-responder services on line today.
Both GetResponse and AWeber operate in exactly the same way with one exception. GetResponse offers the option to buy leads.
I know what your thinking. Didn’t I already say it was a bad idea to buy email addresses?
Yes I did.
With GetResponse your not buying email addresses. You are paying for guaranteed opt-in leads from the GetResponse opt-in programs that they run everyday. In other words GetResponse does the opt-in work for you. You don’t have to buy a PLR product or set up the download page. You just write one Ad similar to the type of Ad you would write for a PPC campaign.
Ad consists of the title (up to 45 characters long) and the body (up to 145 characters long).
Here is an example of an Ad you could write:
Guaranteed Opt-in Email Business.
Reach 50,000 people with just a click
Super Affiliates Are Super Because They Have A List
Click Here: http://www.commission24-7.com/building-a-list
What’s great about this is that you include a link to your product so if someone types your link into their browser they ended up at your sales page. You only pay for leads you get. The leads are automatically added your campaign. You never have to worry about complaints from customers. GetResponse takes all the heat if there are any complaints when they capture your leads for you.
Every auto-responder service will email you and ask you what is going on if your email capture forms generate too many complaints. Too many complaints will get you in trouble. With the GetResponse lead capture service there are almost no complaints. If there are complaints GetResponse takes all responsibility for those complaints.
A web page with your free offer and your email capture form are called a squeeze page. Squeeze pages work well on both GetResponse and AWeber. If you are giving something away for free you don’t usually get too many complaints. Generally speaking, people are happy to join your list if you give them something for free. The only problem with a squeeze page is that you need to get traffic to that page. That makes you want to go back to Google to get traffic to your squeeze page. Google hates squeeze pages. Now you have to deal with the Google geek slap again. AWeber does not have a lead capture program. This is why I use GetResponse to get my leads.
I said goodbye to Geek Slap.
With GetResponse I don’t have to worry about geek slap. I don’t Have to buy a PLR product. I don’t have to set up a squeeze page. My leads are guaranteed for a set price. GetResponse leads cost me far less per lead than they cost me per lead with a Google campaign to my squeeze pages.
Ok here is where the business plan really kicks in:
After my GetResponse campaigns start generating sales I reinvest that money back into more GetResponse leads. Then when those leads generate even more sales. I reinvest that money again back into more leads. I keep doing that and multiply my leads over and over from only a small up front investment. This is a safe and guaranteed business plan and this is how you can become a super affiliate.
You don’t need a website when you are getting your leads from GetResponse but I do have my own websites and it should be part of your business plan.
Here is what I do with my main website:
My main website is a blog at: http://www.commission24-7.com
I use a powerful free word press theme for my blog. It has many good options in the admin area and it is very very easy to use.
It’s free if you want it you can get it here: Free WordPress Theme CLICK HERE
There are many good hosting providers to set up your blog on. I like things to be fast and easy. The hosting provider I use has a script that installs your wordpress blog with one click. Not only that but they have their own java script to upload some files I am going to tell you about. You don’t need any FTP program. Filezilla is a good free FTP program for uploading your files to your website but you don’t need that with BlueHost.
BlueHost is the hosting provider I use for my websites. They also have a simple redirect for any page you want to be redirected. That redirect is very important to our business plan. With BlueHost you can host an unlimited number of domains at one low price.
I’m sure you have heard that you should buy your domain names at “name cheap” and then point it to “Gator” to save money on the cost of the domain names you buy. Buying a domain name at “name cheap” costs $9.69. Buying a domain name at BlueHost costs $10.00 and you don’t have to worry about anything. You just add it on and click the BlueHost simple scrip to install your blog. That’s it. Click. Click. Your blog is up and running. It’s not worth my time and trouble to use “name cheap” just to save thirty one cents on the domain name I buy. I have had many hosting providers. Nobody has a more user friendly control panel then BlueHost. Not “Gator” – Not “Daddy” – Nobody!
The redirect feature that BlueHost has is very important to our business plan.
Lets look at my main website as an example. My main website is: http://www.commission24-7.com
That website is a WordPress Blog that Installed with just one click. Once you install a wordpress blog you can customize it with any of the millions of free themes you can find online. That’s what I did. After I installed my WordPress blog I installed my free WordPress theme from the the WordPress admin panel. If you don’t know how to use the admin panel and customize your blog just do a search for the term “How to change my WordPress Theme“. If you enter those words into any search engine you will get all the information you need. Once you use WordPress you won’t want to have any other type of website because WordPress is so fast and easy to use. The free WordPress Theme I use makes it even easier and faster.
Ok we have a blog now we want to sell some products to make money.
If your going to use your blog to sell products make sure they are good products. If you sell low quality products to your list they will not buy from you again. I buy the products I sell. If I buy a product and it’s not very good I get a refund and I don’t sell it to my list. If I buy a product and it’s good I don’t ask for a refund and I sell it to my list. I only sell products that I like and I keep.
Not everybody is going to like the products I like but that’s ok. They can get a refund. I only sell products that are guaranteed and give my customers a refund if they don’t like it. The products I sell are high quality products but they may not be exactly what my customers are looking for. If the product is not what they were looking for they can get a refund. Be good to your customers and they will buy from you again.
My blog has all the high quality products that I like and that I want to sell to my list. When I sell a product to my list I don’t always send them to my Blog. Sometimes I use the BlueHost redirected feature to send my customers straight to the product I am recommending.
Here is What I do:
I open “Notepad” which is a simple text editor than comes with every version of windows. I type anything I want and save it with any title. It does not matter because no one is going to see this page. I make sure my title ends with “.html” because that’s what makes it a web page.
Here is an example:
I want to call my redirected page “famous”
I open “Notepad” and type “bla, bla, bla, It does not matter what I type. No one will see this webpage.
Then I save it to my desk top as – famous.html – because famous is the title I chose for this webpage. This page ends with .html and that makes it a webpage.
WordPress blogs are PHP files not HTML files and they are not affected by any .html page I upload.
I use my fast and easy BlueHost FTP file upload script. Click the “famous.html” file I saved on my desktop and its uploaded ready to be redirected.
Next I go to my BlueHost control panel and click the redirect page link.
Here is what I see:
http://www.commission24-7.com ______________
Redirected to _________________
The first blank space is where I enter the name of the page I want to be redirected.
Next I enter that page name into the blank space like this:
http://www.commission24-7.com famous.html ( make sure it ends with .html)
Redirected to _________________
Next I enter my affiliate code into the redirected blank space like this:
http://www.commission24-7.com famous.html
Redirected to http://10a91bqfoyzhwf8sj2q8i90cu2.hop.clickbank.net/?tid=247
That is one of my affiliate links.
Make sure you do not leave any spaces in your link or it will not work.
Here is a screen shot of the actual BlueHost redirect Form:
Now my link to this page I uploaded will redirect, using my affiliate link, to my affiliate offer.
This is a real example of a redirect page I uploaded to BlueHost.
Go ahead and test it. Here is the link:
http://www.commission24-7.com/famous.html
If you click that link or even if you just copy it and pasted it in your browser you will end up going straight to the product that I am promoting with this redirected page. You will not go to my blog. Now I can use this link to promote this product to my list. No matter what they do, even if they type it into their browser they will be redirected to my affiliate offer.
They will end up at my blog where I promote my products even if my customers just type the first part:
Even if they just type: commission24-7.com they will go to my Blog.
I hope you can see the power of this type of link. There are other ways to redirect but none of them will have my blog address right in the link. There is nothing to slow this page down because it’s not connected to my blog. The redirect page is a stand alone HTML page. The fact that this page stands alone makes it redirect very very fast.
This may seem complicated but when you log in to BlueHost you will see just how easy this is. You don’t have to use this redirect method to make money with GetResponse. If this seems to hard just use your affiliate link in your GetResponse campaigns. You can make money just using GetResponse leads and your affiliate links.
Remember you can not buy leads with a free GetResponse account. You can buy leads only after you have signed up for a paid GetResponse account.
If you want to sign up for GetResponse Click this link:GetResponse
When you are ready to take your business to a higher level go a head and use my BlueHost redirect method.
If you want to sign up with BlueHost Click this link: BlueHost
I like to get my leads with the GetResponse leads program but if you prefer to drive traffic to a squeeze page you will need a PLR product to give away on your squeeze page. If you want to buy PLR products here is the Link: PLR
This is a complete internet marketing business plan. If you follow it, exactly as I have laid it out here, you will be successful.
To your success,
Lee
Commission 24-7
